Optimal LinkedIn Cover Image Dimensions for 2025

By Stephen (linkedin cover image dimensions) on June 26, 2025

Getting your images just right on LinkedIn can feel like a bit of a puzzle. You want everything to look sharp and professional, whether it's your profile picture or a post you're sharing. The good news is, once you know the right sizes, it's pretty straightforward. This guide will walk you through all the important dimensions for 2025, helping you make sure your LinkedIn presence always looks its best. We'll cover everything from your profile photo to your company page, so you can stop guessing and start making an impact. Getting your linkedin cover image dimensions right is a big part of that.

Key Takeaways

Your profile picture should be 400x400px, and it will show up as a circle.
The best size for your LinkedIn banner, also called your cover image, is 1584x396px.
For regular image posts in your feed, 1200x1200px works really well.
If you're making a carousel post, each slide should be 1080x1080px, and you can have up to 10 slides.
Company pages have specific image sizes too: 300x300px for the logo and 1128x191px for the company cover image.

Your Profile Picture: Don't Be a Square, Be a Circle!

A person with long hair smiling in a cozy setting.

Right, let's get one thing straight: your LinkedIn profile picture is your digital handshake. It's the first impression you make, so you want it to be a good one. Forget those blurry holiday snaps or that picture from ten years ago – it's time for an upgrade. And why are we saying ditch the square? Well, LinkedIn crops your lovely face into a circle, so let's work with that, shall we?

The Perfect Headshot: 400x400px of Pure Brilliance

Aim for a resolution of 400x400 pixels. This ensures your picture looks crisp and professional, not like it was taken with a potato. Think of it as the Goldilocks zone – not too big, not too small, just right. You can upload something bigger, but LinkedIn will resize it, and we want to avoid any pixelation nightmares. A clear, sharp image helps you stand out in those search results and makes you look like you know what you're doing. Which, of course, you do.

Why Your Face Needs to Be a Circle (It's Not Just for Fun)

LinkedIn crops your profile picture into a circle, so you need to make sure your face fits nicely within that circular frame. Imagine having half your head chopped off – not a great look, is it? Centre your face in the original square image, leaving some space around the edges. This way, when LinkedIn does its cropping magic, you'll still look like a complete human being. It's all about avoiding those awkward, cropped-out scenarios. Think of it as digital image Tetris – fitting the right shape into the right space.

Maximising Your Mugshot: Tips for a Top-Notch Profile Pic

Smile (but not too much): A genuine smile makes you look approachable and friendly. Avoid the forced grin – it's all about looking natural.
Dress the part: Wear what you'd wear to work. If you're in a suit every day, wear a suit. If you're more casual, smart-casual is the way to go.
Background basics: Keep the background simple and uncluttered. A plain wall or a blurred-out office environment works wonders.

Remember, your profile picture is part of your personal brand. It's how people recognise you, so make it count. A good headshot can open doors, while a bad one can send the wrong message. So, take the time to get it right – it's worth the effort.

Here's a quick rundown of the key specs:

Aspect Ratio	Resolution
Profile Picture	400 x 400 pixels
Banner Image	1584 x 396 pixels
Custom Button	264 x 176 pixels

Banner Bonanza: Making Your LinkedIn Cover Image Pop

The Grand Dimensions: 1584x396px for Desktop Domination

Right, let's talk banners – not the kind you wave at a football match, but the ones that sit proudly atop your LinkedIn profile. The golden ticket here is 1584x396 pixels. This is your prime real estate, folks. Think of it as your digital billboard. You want it big, bold, and beautiful, especially for those viewing on their desktops. Don't skimp; get those pixels perfect!

Mobile Mayhem: Keeping Your Masterpiece Centred

Ah, mobile – the bane of every designer's existence. Just when you think you've nailed it, someone views it on their phone, and suddenly, half your carefully crafted message is missing. The trick? Keep everything important centrally aligned. Mobile crops the sides, so make sure your key info is smack-bang in the middle. Think of it like this:

Your logo
Your tagline
Your contact details

Treat the centre of your banner like a safe zone. Anything outside that area is at risk of being chopped off on smaller screens. It's a bit like planning a garden party; you need to consider where the shadows fall at different times of the day.

Beyond the Pixels: Crafting a Banner That Speaks Volumes

Okay, so you've got the dimensions sorted, but what about the actual content? Your banner isn't just a pretty picture; it's a statement. What do you want people to know about you at a glance? Are you a marketing expert? A coding whiz? A purveyor of fine biscuits? Use your banner to showcase your skills, your brand, or just your general awesomeness. Here are some ideas:

Showcase your work: A portfolio piece, a product demo, or a happy customer testimonial.
Promote your company: Brand colours, company logo, and a clear value proposition.
Display relevant personal branding: A professional headshot, a catchy tagline, and a consistent colour scheme.

Don't just stick with the default blue background; that's just lazy! Make your banner work for you. Think of it as your digital handshake – make it a good one!

Feed Frenzy: Sizing Up Your Everyday Posts

A suited individual stands outside a historic building.

Right, let's talk about your daily grind on LinkedIn – those posts you're chucking out there to keep your network engaged. You might think any old size will do, but trust me, a bit of attention to detail can make a world of difference. We're talking about making your content look slick, professional, and, dare I say, engaging. No one wants to squint at a blurry image or struggle to read a document. Let's get those sizes sorted, shall we?

Single Image Superstars: 1200x1200px for Maximum Impact

For your standard, run-of-the-mill image posts, you want to be aiming for 1200x1200 pixels. This is the sweet spot for ensuring your images look crisp and clear, no matter what device your audience is using. Think of it as the Goldilocks size – not too big, not too small, just right. Anything smaller, and you risk pixelation; anything bigger, and LinkedIn might compress it anyway, defeating the purpose. So, 1200x1200 it is. Make sure your professional headshot is up to par!

Link Previews: Don't Let Your Links Look Lame

Okay, so you're sharing a link to a brilliant article (hopefully one you've written yourself!). LinkedIn will automatically generate a preview image, but sometimes, it can look a bit… rubbish. To avoid this, make sure the featured image on the linked page is at least 1200x627 pixels. This ensures the preview looks decent. If you have control over the linked page, you can specify the image used for social sharing. If not, well, you might just have to cross your fingers and hope for the best. Here's a quick checklist:

Check the linked page's featured image.
Aim for at least 1200x627 pixels.
Use social sharing plugins to control the preview (if possible).

Document Delights: Making Your PDFs Pretty

Sharing a PDF? Excellent! But don't just upload it and hope for the best. Think about the visual appeal of the preview. LinkedIn will usually show the first few pages, so make sure your document has a visually engaging cover page. A well-designed cover can entice people to actually download and read your document. Consider these points:

Design a visually appealing cover page.
Use clear and readable fonts.
Keep the file size reasonable (more on that later!).

Remember, your LinkedIn feed is a visual space. Make sure your posts are eye-catching and easy to consume. A little bit of effort in image sizing can go a long way in grabbing attention and getting your message across. Don't let blurry images or poorly formatted documents let you down.

Carousel Capers: Swiping Your Way to Success

LinkedIn carousels are where it's at if you want to tell a story, showcase a product, or just generally look like you know what you're doing. Think of them as mini-presentations, right there in the feed. But, like any good presentation, size matters. Let's get those dimensions spot on, shall we?

Slide into Their DMs: 1080x1080px for Each Masterpiece

Yep, you guessed it. The magic number for each slide in your carousel is 1080x1080 pixels. This is the sweet spot for LinkedIn. It keeps things looking crisp and professional, whether someone's viewing on a massive desktop monitor or a tiny phone screen. Sticking to this size means no awkward stretching or pixelation. Nobody wants to see a blurry carousel, trust me.

The Magic Number: Up to 10 Slides of Awesomeness

LinkedIn lets you add up to 10 slides in your carousel. That's 10 chances to grab attention, share insights, or promote your stuff. But remember, quality over quantity. Don't just fill those slides for the sake of it. Make every single one count. Think of it like a carefully curated playlist – every track should be a banger.

Text Troubles: Ensuring Readability on Tiny Screens

Here's a pro tip: keep your text big and bold. People are often scrolling through LinkedIn on their phones, so tiny text is a no-go. Make sure your message is clear and easy to read at a glance. Use headings, bullet points, and plenty of white space to avoid overwhelming your audience. Think billboard, not novel. Also, consider using a creative background to make your text pop.

Remember, your carousel is a visual story. Make sure it flows logically, has a clear beginning, middle, and end, and leaves your audience wanting more. A good carousel can seriously boost your engagement and get people clicking through to your website or profile.

Article Artistry: Giving Your Long-Form Content a Glow-Up

So, you've penned a masterpiece, a LinkedIn article worthy of a Pulitzer (or at least a few likes). But before you hit 'publish', let's talk about making it look the part. Think of your article's cover image as its book jacket – it's gotta grab attention and scream, 'Read me!'

Cover Image Command: 1920x1080px for Article Appeal

Alright, listen up! For your LinkedIn article cover image, you're aiming for 1920x1080 pixels. Why? Because it looks amazing. It's crisp, clear, and professional. Anything less, and you risk looking like you're still using dial-up. And nobody wants that. It's the perfect size to ensure your article looks polished and professional, enticing readers to click and read your brilliant prose. Think of it as the VIP entrance to your intellectual party.

Permanent Impressions: Why Your Article Cover Matters

Your article cover isn't just a pretty picture; it's your first (and sometimes only) chance to make a lasting impression. A well-chosen image can communicate the essence of your article in a split second. It's like speed dating for content – make it count! A good cover image can significantly boost article engagement.

Beyond the Click: Making Your Article Irresistible

Okay, so you've got the dimensions right, and you've chosen a killer image. Now what? Make sure your cover image is relevant to your article's content. Don't use a picture of a cat if you're writing about quantum physics (unless, of course, the cat is a quantum physicist).

Here's a few things to keep in mind:

Relevance is key: The image should reflect the topic of your article.
High-quality visuals: No blurry messes, please!
Compelling composition: Use visuals that draw the eye and create interest.

Think of your article cover as a movie poster. It needs to be visually appealing, informative, and intriguing enough to make people want to watch (or in this case, read) the whole thing. Get it right, and you'll have readers flocking to your content like moths to a flame.

And remember, a great cover image is just the beginning. Make sure your article itself is equally captivating. Happy writing!

Company Page Prowess: Branding Like a Boss

So, you've got a company page on LinkedIn? Ace! Now, let's make sure it's not just there, but that it's actually working for you. Think of your company page as your digital shop window – you want it looking sharp and enticing. Let's dive into making your company page a branding powerhouse.

Logo Loveliness: 300x300px for Brand Brilliance

First up, your logo. This isn't just any old picture; it's the face of your company. Make sure it's a crisp 300x300 pixels. Anything less, and you're looking at a blurry mess. Nobody wants that. A clear, professional logo builds trust and brand recognition. It's the first thing people see, so make it count!

Company Cover Charms: 1128x191px for Corporate Cool

Next, the cover image. This is your chance to really show off what your company is about. The magic number here is 1128x191 pixels. Think of it as your company's billboard. Use it to highlight your mission, your team, or your latest product.

A well-designed cover image can significantly boost engagement. It's prime real estate, so don't waste it on something generic. Make it visually appealing and relevant to your brand.

Life Tab Luxuries: 1584x396px for Team Triumphs

Don't forget the 'Life' tab! This is where you show off your company culture. Use an image size of 1584x396 pixels to give potential employees a glimpse into what it's like to work with you. Show off team events, office spaces, and anything that makes your company a great place to be. Happy employees equal a happy brand.

Here's a quick checklist to keep you on track:

Logo: 300x300px – Clear and professional.
Cover Image: 1128x191px – Engaging and relevant.
Life Tab Image: 1584x396px – Show off your company culture.

The Nitty-Gritty: File Formats and Fussy Details

Right, let's get down to the proper geeky stuff. You've got your dimensions sorted, but what about the actual files you're uploading? It's not just about how many pixels you've crammed in; it's about how you've crammed them in, innit?

PNG or JPEG: Picking Your Pixel Pal

Okay, so you've got two main contenders here: PNG and JPEG. JPEGs are like that mate who always turns up with a slightly crushed sandwich – they're convenient because they're smaller, but they lose a bit of quality every time they're saved. PNGs, on the other hand, are like that mate who brings a perfectly crafted sushi platter – they keep all the detail, but they're a bit bigger and can be a pain to handle. For logos and anything with text, go PNG. For photos, JPEG is usually fine. Just don't go saving a JPEG over and over again, or it'll look like it's been through a washing machine. LinkedIn automatically compresses images to optimise loading times. To avoid excessive quality loss, upload images at the recommended dimensions and use a high-quality JPG or PNG file. Your digital business card depends on it!

Size Matters: Keeping Your Files Under the Limit

LinkedIn has limits, obviously. You can't just upload a gigabyte-sized image and expect it to work. Keep your files under the limit. What is the limit? Well, it depends on what you're uploading, but generally, smaller is better. Nobody wants to wait an age for your profile to load. Think of it like packing for a holiday – only bring what you need, and maybe leave that extra pair of shoes at home.

Aspect Ratios: The Secret Sauce to Perfect Proportions

Aspect ratio is just a fancy way of saying 'shape'. If you've ever stretched an image and made everyone look like they're in a funhouse mirror, you've messed up the aspect ratio. Keep things in proportion! For example, a document post is 1:1. Here's a handy table:

Post Type	Dimensions	Aspect Ratio
Link Preview	1200 x 627 px	1.91:1
Document Post	1200 x 1200 px	1:1
Carousel Post	1080 x 1080 px	1:1

Getting your file format and size right is like making sure you've got the right adapter for your phone charger when you go abroad. It might seem like a small detail, but it can make all the difference between a smooth experience and a complete disaster. So, pay attention to those fussy details, and your LinkedIn profile will thank you for it.

Mobile vs. Desktop: The Great Display Divide

Right, let's have a chinwag about something super important: how your LinkedIn images look on different devices. You might think your cover image looks smashing on your desktop, but then someone views it on their phone and... disaster! Bits are cropped, text is tiny, and your carefully crafted message is lost in the digital ether. It's a right kerfuffle, but fear not, I'm here to guide you through it.

One Size Doesn't Fit All: Why Responsiveness Rules

The key thing to remember is that LinkedIn is responsive, but not magically so. What looks perfect on a wide desktop screen will almost certainly need some tweaking to shine on a narrow mobile display. Think of it like trying to fit a king-size duvet into a single bed – it just won't work without some serious folding (and probably some disgruntled duvet corners).

Here's why responsiveness is so important:

Different screen sizes: Desktops, laptops, tablets, and phones all have varying dimensions.
User experience: A poorly optimised image can make your profile look unprofessional.
Engagement: If people can't read your text or see your message, they're less likely to engage.

Testing, Testing: How to Check Your Images on All Devices

Before you proudly announce your new company logo, give it a whirl on different devices. It's like checking if your Victoria sponge has a soggy bottom – better to find out before the bake-off!

Here's a simple checklist:

Desktop: View your profile on a desktop computer.
Mobile: Check it on your smartphone (both portrait and landscape).
Tablet: If you have one, see how it looks on a tablet.
Ask Friends: Get a second opinion from mates with different devices.

Testing is paramount. Don't just assume your images look great everywhere. A few minutes of testing can save you from a world of visual embarrassment.

The Centred Approach: Keeping Key Elements Visible

When designing your LinkedIn cover image, imagine a safe zone in the centre. This is where you want to keep all your important bits – your tagline, your face, your contact details. Mobile devices tend to crop the edges of images, so anything outside this zone might get lost. Think of it as putting all your eggs in one basket, but a very carefully positioned basket.

Here's a quick guide:

Centralise Text: Keep your key messages in the middle.
Profile Picture Placement: Be aware that your profile picture will cover the left-hand side of your banner on desktop, so don't put anything important there.
Mobile Cropping: Design with the knowledge that the sides will likely be cropped on mobile devices. Aim for a balanced look, even when cropped.

Beyond the Basics: Advanced Image Wizardry

Video Vistas: When Pixels Go Moving

Video is king, they say. And on LinkedIn, a well-crafted video can seriously boost your engagement. But don't just chuck any old video up there – think about the thumbnail. It's the first (and sometimes only) thing people see. Make it enticing!

Resolution: Aim for at least 1920x1080 for crispness.
Duration: Keep it concise; attention spans are shrinking.
Aspect Ratio: 16:9 is generally your best bet.

A good video thumbnail is like a movie poster – it should grab attention and give a hint of what's to come, without giving away the whole plot.

Custom Buttons: Tiny Images, Big Impact

Custom buttons? On LinkedIn? Yep, they're a thing! And while they might be small, they can have a surprisingly big impact on your click-through rates. Think of them as little digital breadcrumbs, guiding people exactly where you want them to go. Make sure you optimise your profile picture size to make a great first impression.

Size: Keep them small and snappy – think 50x50 pixels.
Design: Make them visually distinct from the rest of your content.
Placement: Put them where people expect to see them – usually near a call to action.

Here's a quick table to summarise:

Feature	Recommendation
Image Quality	High resolution, professional-looking
Text	Minimal, clear, and concise
Call to Action	Obvious and compelling

Avoiding Image Blunders: Don't Be That Person

Right, let's have a chat about how not to make a fool of yourself on LinkedIn with dodgy images. We've all seen them – the pixelated profile pics, the stretched-out logos, the cover photos that look like they were designed by a toddler with a crayon. Don't be that person! It's like turning up to a job interview with your trousers on backwards – not a great look.

Pixelation Perils: Why Blurry is a Big No-No

There's absolutely no excuse for blurry images in 2025. It screams unprofessionalism. Imagine handing someone a business card that's smudged and illegible – you wouldn't, would you? Same principle applies here. Always start with a high-resolution image. If it looks fuzzy on your computer, it'll look even worse on LinkedIn. Aim for the perfect headshot to avoid this.

Cropping Catastrophes: Saving Your Subject from the Chop

Cropping can be a minefield. You want to show off your best side, not accidentally decapitate yourself or cut off half your company logo. Think carefully about the focal point of your image and how it will look when cropped to fit different dimensions. Mobile users, in particular, will see a cropped version, so make sure the important bits are still visible. It's worth checking how LinkedIn compresses images to avoid any nasty surprises.

The Dreaded Distortion: Keeping Your Images True to Form

Stretching and squashing images is a cardinal sin. It makes everything look amateurish and ruins the proportions. Always maintain the correct aspect ratio when resizing images. If you're not sure what that is, there are plenty of free online tools that can help. Remember, a distorted image reflects badly on your attention to detail. Getting the LinkedIn post size right is important for branding.

A good rule of thumb: if it looks wrong, it probably is wrong. Take the time to double-check your images before uploading them. A few minutes of extra effort can save you from a world of embarrassment.

Here's a quick guide to file formats:

File Format	Pros	Cons
PNG	Higher quality, good for logos & text	Larger file size
JPEG	Smaller file size, faster loading times	Can lose quality, especially with text/logos

So, choose wisely! And for goodness sake, avoid Comic Sans. Just don't.

Ever wondered why some pictures just don't hit the mark? It's often down to simple mistakes that are easy to fix. Don't be the person whose photos let them down. Instead, learn how to make your images shine and truly represent you. Want to see how easy it is to get top-notch pictures without a fuss? Check out our website for professional business headshots without the photoshoot.

Right, so what have we learned?

Alright, so we've had a good old chat about all these LinkedIn image sizes, haven't we? It's a bit like trying to fit a square peg in a round hole sometimes, but honestly, getting these dimensions right isn't just for the techy types. It actually makes your profile and posts look proper smart. Think of it as giving your online presence a bit of a polish. No one wants a blurry profile picture or a banner that looks like it's been stretched by a giant. So, take a moment, get those images sorted, and make sure you're looking tip-top for 2025. Your future boss (or client, or fan!) will thank you for it. And if all else fails, just blame the internet, that's what I do.

Frequently Asked Questions

What's the best size for my LinkedIn profile picture?

For the best look, your LinkedIn profile picture should be 400 x 400 pixels. This square size makes sure you look sharp in search results, comments, and when applying for jobs.

What size should my LinkedIn banner image be?

Your LinkedIn banner, also known as your cover photo, should be 1584 x 396 pixels. Make sure important things are in the middle so they can be seen on both computers and phones.

What are the right sizes for LinkedIn feed images?

It depends on what you're posting! For a single image, use 1200 x 1200 pixels. If you're sharing a link, the preview image should be 1200 x 627 pixels. For documents, each page should be 1200 x 1200 pixels. And for carousel slides, use 1080 x 1080 pixels.

How many pictures can I put in a LinkedIn carousel post?

You can put up to 10 slides in a LinkedIn carousel post. Each slide should be 1080 x 1080 pixels to look great.

What's the ideal size for a LinkedIn article cover image?

For your LinkedIn article cover image, the best size is 1920 x 1080 pixels. This helps your article grab attention and look professional.

What sizes work best for images on LinkedIn company pages?

For company pages, your logo should be 300 x 300 pixels. The main company cover image needs to be 1128 x 191 pixels. If you're using the 'Life' tab, its cover image should be 1584 x 396 pixels.

Which file types are best for LinkedIn images?

It's usually best to use PNG or JPEG files for your images. PNGs are great for images with text or sharp lines, while JPEGs are good for photos.

How can I make sure my images look good on both mobile and desktop?

Always check how your images look on different devices, especially phones, because they can show up differently than on a computer. Try to keep the main parts of your image in the middle so they don't get cut off.